O-SAVE -

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The O-SAVE project focuses on isolating oregano plants with distinct botanical and biochemical traits, aiming to produce high-value products through targeted cultivation. These products are designed for various applications, including the production of essential oils for pharmaceutical and cosmetic industries, enrichment of animal feed, and culinary use in food products.

For this purpose the logomark design features a refined design with thin lines, accentuating the leaf veins to create an elegant aesthetic. The bold font used in "O-SAVE" conveys a sense of innovation and forward-thinking. The color palette includes light gold, symbolizing the added value of the products, and dark blue, chosen for its seriousness, rigor, and clarity in the verbal elements of the logo. This thoughtful design approach reflects the project's commitment to quality and sophistication in its products and branding.

To ensure consistency and clarity in the use of the O-SAVE corporate identity, a comprehensive brand guidelines booklet was developed. This booklet serves as a vital resource, providing detailed instructions on logo usage, typography, and color palettes, ensuring that all stakeholders maintain a unified visual and tonal consistency across various platforms and materials. By adhering to these guidelines, the O-SAVE brand can build recognition, trust, and a strong presence in the market.

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